The Sweet Tooth Fairy has been up to some very sweet things! She’s come up with something that I consider brilliant. It’s called the cupcake mashup!
Wondering what a Cupcake MashUp is? Here’s how The Sweet Tooth Fairy describes them:
“We’re taking our most delicious stand-alone flavors and mashing them up with other decadent flavors to create the perfectly paired cupcake!”
Here’s why I think it’s a brilliant idea.
A) new flavors are the best – they keep things interesting and customers wanting to try more!
B) the sweet tooth fairy is able to come up with a new flavor without exhausting more resource. see it’s not just “another” cupcake flavor that has a different kind of frosting. It’s a whole new cupcake (to me!)
C) it’s fun. sounds cool. and looks cool! TASTES good!
This is the box of cupcakes that I received from The Sweet Tooth Fairy for review. It’s pretty isn’t it?
You should know the background behind this cupcake innovation! See, Megan Brown, the owner of the Sweet Tooth Fairy is a huge fan of the TV show, Glee. (see this awesome glee cupcake they did!) She’s particularly taken to their musical mashups and says,
“One night when we when we were watching Glee, I had a major culinary epiphany! I thought we should mashup some of our cupcake flavors!!! So, we just started trying it out… It took some time to nail down since each recipe/batter is so different, but after much mashing, we’ve got the recipes dialed in.”
Now they have a whole slew of Cupcake MashUp flavors that they are baking on a regular basis. They’re doing flavors like Raspberry Cheesecake, Chocolate Raspberry, Chocolate Cherry, Mango Raspberry, Peaches and Cream, Lemon Lime, PB & J, Chocolate Strawberry, Chocolate Cheesecake….and more!
Now let’s talk about the cupcakes I got to try! Note: not all of these are Mashups, some are just newer flavors that I tried.
Cupcakes left to right, top row first: Strawberry Colada, Blueberry Cheesecake, Strawberry Cheesecake,
isn’t this a rockstar line up? you can really see how these cupcakes are “mashed up” Especially the strawberry cupcake and cherry cordial.
Let’s break it down. Here’s what I thought about each flavor. You’ll get a smattering of my husband’s thoughts since he most always with me for these. 
We have fun!
Blueberry Cheesecake
*Smells like blueberry cheesecake ice cream that I’ve had at the BYU Creamery. (love that place!)
*Cake looks like a muffin
*Frosting looks like blueberry cream cheese that I loved on my bagels growing up (also a good thing)
How did it taste?
It tasted like real blueberries. Love, loved the texture, especially the top of the cupcake.
I couldn’t taste the cheesecake as much as I’d thought I would. For a split second it reminded me of yoplait blueberry yogurt that may or may not be a good memory. (i swear that was in my brown bag lunch like 3/5 days of the week in junior high!)
Admittedly, when I did this tasting (in January) it was not my favorite from the group. I wrote in my review book “I could take it or leave it.” But for some reason I’ve been thinking about this one the most? I have to try it again!
First off this cupcake just LOOKs cool! You can see the two cupcake flavors very well and the chocolate stripes on top of the cupcake are very zebra-ish! The cherry is fun and a true Sweet Tooth Fairy Look.
Smells like a box of cherry cordials. I’ve got lots of memories from this since my dad always had these around during Christmas.
How did it taste?
Every part of this cupcake really combined chocolate and cherry. I liked the drizzle–I liked. I think there could have been more cherries inside of the cupcakes. And final words of this cupcake from my notes: “If you don’t like cherry cordials, you won’t like this cupcake. If you love cherry cordials, you will love this cupcake.” Then i wrote, “liked” which means i liked this cupcake.
This was the first cupcake I tried that night. I thought it was very pretty.
How did it taste?
I loved the addition of the mini chocolate chips. (I usually don’t care about chocolate chips on my cupcakes) These were soft and nice and went well with the perfectly baked edge of the cupcake…which acutally looked like the rim of a chocolate chip cookie.
The cake was moist. It took me a few bites to realize there was a clump of cookie dough in the middle. I thought it was a good idea too that there were mini chocolate chips throughout the cupcake too.
The cupcake was very mild. The frosting was a cream cheese base. This was a smart choice, I think that the Sweet Tooth Fairy’s signature frosting would probably been too sweet. The cream cheese frosting brings a tang to balance the cake’s mildness and subtlety.
This cupcake was probably the biggest surprise of the bunch. It was definitely in a different sphere. On the outside the two cupcake batters were layered and “mashed.”
How did it taste?
This cupcake tasted just like some yummy strawberry daquiris (virgin of course) that my mom made for me growing up. You know those bicardi mixer brands? The cupcake is absolutely tropical. It tastes different and delicious. You get all those great flavors like pineapple, strawberry and coconut…it really threw me off guard in these darn winter months.
This was my husband’s favorite of the group. He said, “…it’s unlike any other cupcake I’ve tasted…which is very good!”
Alrighty, we are moving into my top two favorite Cupcake Mashups! Naturally they have an irresistable element to them: The Sweet Tooth Fairy’s Cheesecake Cupcake. (my all time fave cupcake from STF)
This smell is amazing! It’s exactly like the strawberry topping my mother makes to go on our Christmas morning waffles. These are pretty and very pink…and even have some goodness drizzling down the sides. I loved the texture and fresh strawberry on top!
I think this was my very favorite. I would absolutely order this cupcake and even give it as a gift! I loved the real raspberries…you even get the seeds. I really don’t feel the need to pick this cupcake a part because I really just loved it and enjoyed eating it. Um…I loved the touch of graham crackers dusted on top, too!
The husband said it had a really nice feel at the end, sort of reminiscent of a jello poke cake he grew up eating.
Now just more great pix of these cool cupcakes!
Okay, here are some others that weren’t in the sample box…but I have to mention them!
Overall these new Cupcake MashUps are very promising. I found them to be a breath of fresh air and a way to jolt The Sweet Tooth Fairy’s current flavor offerings.
As mentioned before I find it to be a very wise move. It’s a good solution to adding new flavors to a cupcake menu. Sometimes bakeries will just plop a new flavor of frosting on a cupcake and say they have a “brand new flavor.” Plus on the bakery business side it can help a bakery go through/use current ingredients and recipes in a new way!
The Sweet Tooth Fairy is an innovator. She’s always trying new things and never afraid to do so! I love this MashUp concept!
The Sweet Tooth Fairy
1227 S University Ave
Provo, UT 84601
#(801) 375-3484
Web site: http://www.thesweettoothfairy.com/
Blog: http://www.thesweettoothfairy.com/
Twitter: http://twitter.com/sweettoothfairy
Facebook: The Sweet Tooth Fairy on Facebook
*Disclosure – I received these cupcakes from The Sweet Tooth Fairy without cost. This compensation of free product does not effect the outcome of my review.*
)
If you are not familiar with 
